archive-org.com » ORG » C » CMR-JOURNAL.ORG

Total: 290

Choose link from "Titles, links and description words view":

Or switch to "Titles and links view".
  • The Application of SMC Model to Measurement of Customer Equity Purchasing Value in B2B Market | Cheng | Contemporary Management Research
    Wu Cheng Xi Chan Mu Lin Sun Fan Yu Abstract The article analyzes the adaptability of SMC model based on the features of purchase decision in B2B market At the beginning of this article we introduce the SMC model and its hypothesis and then modify the model considering the characteristics of B2B market and the effects on purchasing decisions from the services provided by suppliers Finally we examine the modified

    Original URL path: http://www.cmr-journal.org/article/view/11300 (2016-05-01)
    Open archived version from archive


  • Integration Model of Dynamic Inventory Replenishment and Pricing Based on Estimating Demand Substitution for PC Products | Gao | Contemporary Management Research
    Author Guideline Manuscript Submission Editorial board Published Issues NEW USER LOST PASSWORD Home Vol 8 No 4 2012 Gao Integration Model of Dynamic Inventory Replenishment and Pricing Based on Estimating Demand Substitution for PC Products Jun Jun Gao Tian Tian Shi Yue Liu Abstract Motivated by the recent supply chain management practice of the Chinese PC industry we examine the impact of demand forecasting and demand substitution estimation on inventory management and pricing with short selling seasons for a PC supply chain consisting of one retailer and two manufacturers Based on PC products demand characteristics product life cycle PLC is incorporated into the traditional multiplication demand model and a multi period dynamic inventory and pricing integrated decision model is developed This model assumes that retailers always place an initial order at pre season and the order quantity would be split into multiple batches following the retailers dynamic inventory replenishment requirements under the constraint that the sum of the split orders should be almost the same as the initial order Meanwhile the retailer would dynamically determine the selling price according to effective demand and demand forecasting per cycle and the manufacturers decide the wholesale price and rebate depending upon the retailer

    Original URL path: http://www.cmr-journal.org/article/view/11301 (2016-05-01)
    Open archived version from archive

  • Personnel Management in NGOs of Bangladesh | Khondaker | Contemporary Management Research
    NGOs in Bangladesh have gained momentum due to the failure of both governmental organizations GOs and for profit organizations FPOs in achieving their mission and objectives and thus their inability to fulfill needs of the beneficiaries customers Prima facie investigations show that little research has been done on the personnel management of NGOs in Bangladesh In view of this situation using a mixed method of survey of archival sources quantitative review of job advertisements data unstructured interview and a case study this research examines personnel management practice of NGOs and explores basic characteristics in the three areas of personnel selection and recruitment training and education and compensation and motivation The findings suggest that large NGOs implement systematic practices possess adequate organizational structure employ professional managers and nurture pragmatic environments for their personnel management The NGOs emphasize professionalism and career orientation and implement long term forward looking approaches in their selection recruitment and remuneration These management practices also follow national employment practices attach importance to national wage and salary principles policies and scales for the GO FPOs but formulate their principles and systems keeping those in view The international NGOs INGOs follow domestic practices implement policies and practices of their own

    Original URL path: http://www.cmr-journal.org/article/view/6417 (2016-05-01)
    Open archived version from archive

  • Antecedents of a Global Mindset: A Mixed Method Analysis of Indian, Chinese and Japanese Managers | Ananthram | Contemporary Management Research
    8 No 4 2012 Ananthram Antecedents of a Global Mindset A Mixed Method Analysis of Indian Chinese and Japanese Managers Subramaniam Ananthram David Pick Theodora Issa Abstract There is a growing literature pointing to the importance of global organizations having managers with global mindsets However some theoretical issues and contradictory research findings require attention especially in the case of non Western contexts The aim of this article is to examine

    Original URL path: http://www.cmr-journal.org/article/view/9693 (2016-05-01)
    Open archived version from archive

  • Service Quality as Moderator in the Relationship between Experience and Value | Ying | Contemporary Management Research
    Editorial board Published Issues NEW USER LOST PASSWORD Home Vol 8 No 3 2012 Ying Service Quality as Moderator in the Relationship between Experience and Value Kwok See Ying Ahmad Jusoh Zainab Khalifah Abstract Tourism is a fast growing business that receives global attention Statistical data revealed that the worldwide enormous growth of tourism industry and tourism itself are predicted to be significant contributors to the future economic development Research in the tourism industry will contribute to the development of new theories in management sociology and economics fields In addition the findings of the research will provide input in planning economic activities Malaysia like many other countries is experiencing rapid growth in its tourism industry However it is clear that the issue of tourist value upon local tourism industry does not receive much attention from researchers compared to other service industries such as telecommunication education and other Therefore a better understanding on the value of tourism and its related antecedent factors in the context of local tourism is crucial The review on related literature has shown that there is a direct relationship between service quality and value as well as between experience and value Even though previous researches have proven

    Original URL path: http://www.cmr-journal.org/article/view/11152 (2016-05-01)
    Open archived version from archive

  • Virtualization of Marketing | Mazurek | Contemporary Management Research
    USER LOST PASSWORD Home Vol 8 No 3 2012 Mazurek Virtualization of Marketing Grzegorz Mazurek Abstract For the last two decades virtualization processes have been considered developing phenomena in management studies particularly within the context of the creation of inter and intra organizational networks establishing strong relationships with customers and the appreciation of intangible assets in companies The purpose of this paper is to define the concept of virtualization from

    Original URL path: http://www.cmr-journal.org/article/view/11153 (2016-05-01)
    Open archived version from archive

  • The Impact of Sponsorship Awareness in Low Involvement Settings | Woodside | Contemporary Management Research
    Login Register Search Current Archives Announcements ABOUT CMR Author Guideline Manuscript Submission Editorial board Published Issues NEW USER LOST PASSWORD Home Vol 8 No 3 2012 Woodside The Impact of Sponsorship Awareness in Low Involvement Settings Frances M Woodside Jane Summers Abstract The rapid growth of corporate sponsorship USD 44 billion worldwide has led to the emergence of sponsorship clutter As a large proportion of companies that are involved with sponsorship have a primary objective of increasing brand awareness it has become increasingly important to determine how awareness influences consumer responses to sponsorship However despite a breadth of understanding surrounding sponsorship and how it impacts consumer behavior few studies have considered sponsorship from a packaging perspective particularly in low involvement settings Using structural equation modeling this research empirically investigated the relationship between awareness of sponsorship arrangements and consumer response to sponsorship packaging Results indicate that while leveraging sponsorship on grocery packaging positively impacts consumer responses toward the brand prior awareness appears to have little impact on this response Further awareness of the sponsorship arrangement moderates the relationship between the perceived fit of the arrangement and a consumer s response to the sponsorship packaging That is for consumers who are not

    Original URL path: http://www.cmr-journal.org/article/view/11154 (2016-05-01)
    Open archived version from archive

  • Tourists’ Perceptions of Group Package Tour Relative Parties’ Questionable Tour-Related Behaviors | Tai | Contemporary Management Research
    Group Package Tour Relative Parties Questionable Tour Related Behaviors Cheng Ling Tai Abstract This study identified important questionable behaviors conducted by tour group leaders tour guides travel agency reception personnel and other tourists in group package tours and investigated how tourists perceive those questionable behaviors Data for this study were obtained from tourists who had taken part in a Taiwanese group package tour in the recent year Results of the

    Original URL path: http://www.cmr-journal.org/article/view/11155 (2016-05-01)
    Open archived version from archive



  •