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  • Vol 8, No 4 (2012)
    Issues NEW USER LOST PASSWORD Home Archives Vol 8 No 4 2012 Vol 8 No 4 2012 Table of Contents Analyzing the Intention to Purchase Proton Automobiles Preliminary Findings Uchenna Cyril Eze Kwan Pay Yee Fenella Wamala PDF Building Satisfaction Scale Model of Consumer Experience in Residential Refurbishmnet Behaviors Ching Yu Lien PDF The Application of SMC Model to Measurement of Customer Equity Purchasing Value in B2B Market Ai Wu

    Original URL path: http://www.cmr-journal.org/issue/view/985 (2016-05-01)
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  • In Press
    Content Search Search Scope All Authors Title Abstract Index terms Full Text Browse By Issue By Author By Title Other Journals Font Size Information For Readers For Authors For Librarians Home About Login Register Search Current Archives Announcements ABOUT CMR

    Original URL path: http://www.cmr-journal.org/issue/view/981 (2016-05-01)
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  • Vol 8, No 3 (2012)
    For Authors For Librarians Home About Login Register Search Current Archives Announcements ABOUT CMR Author Guideline Manuscript Submission Editorial board Published Issues NEW USER LOST PASSWORD Home Archives Vol 8 No 3 2012 Vol 8 No 3 2012 Table of Contents Service Quality as Moderator in the Relationship between Experience and Value Kwok See Ying Ahmad Jusoh Zainab Khalifah PDF Virtualization of Marketing Grzegorz Mazurek PDF The Impact of Sponsorship

    Original URL path: http://www.cmr-journal.org/issue/view/973 (2016-05-01)
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  • Vol 8, No 2 (2012)
    Submission Editorial board Published Issues NEW USER LOST PASSWORD Home Archives Vol 8 No 2 2012 Vol 8 No 2 2012 Table of Contents Identifying Effective Mechanisms to Assist the Marketing Integration Process for Malaysian Acquirers Mohd Haniff Jedin Norsafinas Md Saad PDF Marketing Innovation Study of Determinants of Innovation in the Design and Packaging of Goods and Services Application to Portuguese Firms Jacinta Moreira Maria José Silva Jorge Simoes

    Original URL path: http://www.cmr-journal.org/issue/view/966 (2016-05-01)
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  • Vol 9, No 1 (2013)
    Vol 9 No 1 2013 Table of Contents Why Green Products Remain Unfavorable Despite Being Labelled Environmentally Friendly Weng Marc Lim Ding Hooi Ting Woo Kan Ng Jin How Chin Wei Xiang Alexander Boo PDF The Implications of Facebook Marketing for Organizations Rooma Roshnee Ramsaran Fowdar Sooraj Fowdar PDF PDF Corporate Governance Rating System in Taiwan with Multi Criteria Decision Making Methods Hsin An Su Chin Hsien Hsieh Chih Yang

    Original URL path: http://www.cmr-journal.org/issue/view/1015 (2016-05-01)
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  • Vol 8, No 1 (2012)
    Register Search Current Archives Announcements ABOUT CMR Author Guideline Manuscript Submission Editorial board Published Issues NEW USER LOST PASSWORD Home Archives Vol 8 No 1 2012 Vol 8 No 1 2012 Table of Contents Dynamism of Chinese Entrepreneurship in Australia Christopher Selvarajah John Chelliah Henri Lee PDF The Development of Strategy Research Evolution of Topics and Article Characteristics David M Brock Ofer H Azar PDF Country Image Perception on Tertiary

    Original URL path: http://www.cmr-journal.org/issue/view/912 (2016-05-01)
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  • Vol 7, No 4 (2011)
    NEW USER LOST PASSWORD Home Archives Vol 7 No 4 2011 Vol 7 No 4 2011 Table of Contents Do Consumers Trust Mobile Service Advertising Robert Davis Laszlo Sajtos Ahsan Ali Chaudhri PDF Product Adaptation Strategy and Export Performance The Impacts of the Internal Firm Characteristics and Business Segment Imed Zaiem Afef Ben Youssef Zghidi PDF Effects of Word of Mouth Communication and Perceived Quality on Decision Making Moderated by

    Original URL path: http://www.cmr-journal.org/issue/view/863 (2016-05-01)
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  • Vol 7, No 3 (2011)
    Author Guideline Manuscript Submission Editorial board Published Issues NEW USER LOST PASSWORD Home Archives Vol 7 No 3 2011 Vol 7 No 3 2011 Table of Contents The Construction of Beauty in Malay Magazine Advertisements Weng Marc Lim Ding Hooi Ting PDF Sex and Sexism in Australian Alcohol Advertising Why Are Women More Offended than Men Sandra C Jones Amanda Reid PDF Can Regulatory Focus Help Explain Why We Shop

    Original URL path: http://www.cmr-journal.org/issue/view/862 (2016-05-01)
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