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  • MaryJanesFarm | News and Awards
    irreparably damaged who will step in to fill the breach Stewart s former publisher is putting its money on an Idaho farmer MaryJane Butters has expertise in gardening cooking crafting and a two book deal worth 1 3 million The

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/marketplaceradio.asp (2016-02-18)
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  • | MaryJanesFarm
    simpler times but acknowledges we live in the present day said Pam Krauss editorial director at Clarkson Potter in New York The most important thing is she is a completely authentic voice Krauss said It s not a city dweller s idea of what it might be like to live on a farm in Idaho We see a huge potential for MaryJane the book and MaryJane the brand she said We see her as someone we can publish for years to come Krauss declined to compare Butters to Stewart We would rather not draw that comparison Krauss said She is completely original The book deal grew out of Butters self published magazine MaryJanesFarm which in its three issues has offered homespun advice for home and hearth The magazine also has ordering information for her 60 different kinds of dried organic foods including falafel hummus chili and soup Born in Ogden Butters 50 has operated her organic farm since 1986 Butters can barely believe her recent good fortune Just last winter she was struggling to pay bills while sales of her dried foods plummeted in the slumping economy as the nation prepared for war with Iraq She found herself borrowing money from her bookkeeper her employees took pay cuts and even her banker came through with another loan she said Butters put together a 40 page book proposal and her agent shopped it around A bidding war ensued ending with the 1 3 million deal Butters was raised in a large Mormon family in Utah The family grew raised or hunted their own food and made their own clothes and other essentials In 1976 she joined the U S Forest Service and eventually lived in a fire lookout tower Knowing she wanted to farm she spent a decade looking for the

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/AP-Nov2003.asp (2016-02-18)
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  • | MaryJanesFarm
    followed around her property by a bevy of Rhode Island Reds her interests have taken her beyond food crops and into flowers crafts art and advice A respected friend encouraged her to compile her ideas about wholesome living into a book I thought a book I m not a writer she said But tapping into her domestic ideas over the past year and a half Butters has produced three issues of MaryJanesFarm a lifestyle magazine and catalog for the organic foods she produces A friend passed on her magazines to an agent who urged her to put a book proposal together So Butters took several months and amassed 40 pages of concept contents and personal history The agent shopped the proposal around to publishers this summer A wonderful thing happened said Butters The publishing houses started bidding Among those interested was Pam Krauss vice president at Clarkson Potter There is definitely a growing trend toward more wholesome living and I think MaryJane is ahead of the curve with her magazine said Krauss in a prepared statement We know women like to get together and share ideas and that they are looking for a simpler healthier way of life MaryJane offers the wisdom and knowledge from our mothers and grandmothers eras that have been lost to a younger generation of women today Butters was familiar with the publishing house and welcomed their offer They do beautiful illustrated books she said And my dream is to do an illustrated book She plans to plumb some of her magazine ideas and then go beyond I want to visit with women and share their projects with the world she said I want it to be a manual I want to show all those home ec type of skills that have gone out of fashion

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/idaho-spokesman-bookdeal.asp (2016-02-18)
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  • | MaryJanesFarm
    Butters edits a rapidly growing national magazine big in bookstores called MaryJanesFarm about organic living for women from her Idaho farmstead she has just scored a two book deal worth seven figures with Clarkson Potter Editorial director Pam Krauss signed her for Mary Jane s Gathering Place for publication in spring 2005 and a sequel Butters something of a whirlwind in her field also has a newspaper column and an

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/publishersweekly.asp?layout=article&articleid=CA330181&publication=publishersweekly (2016-02-18)
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  • MaryJanesFarm | News and Awards
    serve turnip greens and baked beans Specialty foods are a growing business with 25 billion in annual sales according to Packaged Facts a market research company in New York Ron Tanner vice president for communications and education with the National Association for the Specialty Food Trade in New York projects an increase in sales of 4 percent to 6 percent a year Twenty years ago his organization had 350 members today it has 2 500 Even though the national economy has been challenged people still want indulgences and specialty foods can give that indulgence and still remain affordable Tanner says Idaho has plenty of crops from which to make specialty foods In addition to its famous potatoes the state ranks in the top five in the nation in production of lentils sugar beets barley mint hops dairy products spring wheat trout plums and prunes Some of the foods aren t even meant for people such as organic grains to feed dairy cows that produce organic milk Competitive pressures within the farm industry are making it more and more appealing to produce specialty foods says Jake Putnam spokesman for the Idaho Farm Bureau Everyone grows wheat and potatoes and onions but the problem is that everyone is doing it With a specialty or organic food the farmer can distinguish himself The diverse nature of specialty foods demonstrates the adaptability of the companies that produce them Competition is fierce consumers are fickle and government regulations and international trade policies are constantly changing the playing field It s a balsamic eat balsamic world out there and only companies that adapt to the times will succeed Gourmet and specialty foods may be organic foods and Idaho has had an organic certification program since 1990 Eleven farmers signed up in the beginning but now there

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/tasteofidaho.asp (2016-02-18)
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  • MaryJanesFarm | News and Awards
    the trick Fortunately our crew of camp food connoisseurs has done all the taste testing for you Here are the consensus favorites all of them new all of them delicious quick tip Easy Eating Ever notice how tough it is to dig food out of the corners of those tall eat in the bag pouches Try this After rehydrating the meal cut off the top 2 or 3 inches of

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/top10newfoods.asp (2016-02-18)
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  • | MaryJanesFarm
    vegetables chickens and eggs and markets these and several food products through farmers markets and local grocery stores In 1996 she launched a line of dried organic food products EcoCuisine backpacking foods The ingredients are grown on her farm or purchased from a network of organic farmers and processed in her recently completed on farm production facility Last year MaryJane launched a magazine MaryJanesFarm which recently published its third issue and is sold nationwide in Barnes Nobles and Borders Bookstores She has a syndicated newspaper column called Simply MJ and next year will launch a series of books on Farm Life She began offering tour packages this summer to augment her business and continues to offer an educational penchant that includes a Paradise Farm apprenticeship program called Pay Dirt Farm School She was the founder and president of Hanford Watch and the Palouse Clearwater Environmental Institute and supports sustainable food systems as a member of the Moscow Food Co op and fiscal sponsor of Rural Roots a local small farm organization She also served a term as chair of the Idaho Organic Advisory Council and Moscow s Health and Environment Commission and was appointed to the Western SARE Administrative Council

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/SARE.asp (2016-02-18)
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  • MaryJanesFarm | News and Awards
    good catalog displays and showcases desirable products A magical catalog enfolds the reader in a fantasy world woven around the products it displays and sells Two of the best are Vermont Country Store and MaryJanesFarm Pick up either catalog and you are drawn into a world of country living organic farming and old fashioned country storekeeping Indeed the catalogs themselves are more magazine than catalog MaryJanesFarm 57 years younger than the Vermont Country Store and published half a continent way in Moscow Idaho enfolds customers readers in a virtual world of organic farming and New Age old fashioned values so richly they can almost smell the straw of the hen house and the backcountry breakfast frittata cooking over an open fire Founder MaryJane Butters describes her mail order publication as one part catalog and two parts magazine The color photos of her cuisine are coupled with unique articles interviews and tips photocopies of reader letters and nostalgic sepia tone pictures of kids and cows On one page is an article on how to make a camp stool on another how to stack 39 bales of hay on a regular pickup truck and on yet another how to get really great

    Original URL path: http://www.maryjanesfarm.org/About/articlesawards/servicemagic.asp (2016-02-18)
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